My Role: Senior Graphic Designer – Layout and Illustration Design
Organization: AMT – The Association For Manufacturing Technology
Organization: AMT – The Association For Manufacturing Technology
MT Magazine is a publication produced by the Association For Manufacturing Technology (AMT) that focuses on industry insights, innovation, and thought leadership.
As part of the internal marketing team, I played a key role in evolving the publication from a traditional newspaper format into a modern magazine experience, while supporting the design and layout of all editorial content.
The Challenge
The publication was originally structured as a traditional newspaper, which limited its ability to present complex industry content in an engaging and modern format.
The challenge was to evolve the publication into a magazine experience that better supports storytelling and improves the overall presentation of content while continuing to resonate with our audience and offer quality content.
The Solution and Final Impact
The result was a more engaging and visually cohesive publication that elevated the overall quality of the magazine. The redesigned layout system created a more modern reading experience and strengthened the publication’s visual identity by allowing more complex visuals than newsprint could accommodate, with more engaging styles.
This work was recognized with multiple awards for editorial design and cover art, reinforcing the publication’s transformation. To view the complete editions, visit AMTonline.org.
